Won 2022's Best
San Francisco Florist
Condé Nast Traveler
Rossi & Rovetti Flower Delivery
san francisco, ca

open weekdays
6:00am - 2:00pm
closed on weekends
415-543-4400
info@rossirovetti.com
we ♥ our clients
flower delivery?
415-543-4400
order online or call
flower delivery?
415-543-4400
order online or call
same day delivery
For Fast Delivery Today
Time Left to Order

same day delivery
For Fast Delivery Today
Time Left to Order



Won 2024's Best
San Francisco Florist
Condé Nast Traveler
Rossi & Rovetti
San Francisco Flower Delivery
739 bryant street
san francisco, ca 94107

open weekdays
6:00am - 2:00pm
closed on weekends
415-543-4400
info@italianflorist.com
we ♥ our clients

San Francisco Flower Delivery

about us

 San Francisco Florist Since 1871
phone: 415-543-4400
email: info@italianflorist.com

Hours:
Monday - Friday: 6:00am - 2:00pm Pacific Time
Saturday & Sunday By Appointment
We also are only open by appointment on US Federal Holidays
[Special delivery times may also be arranged. Call ahead to schedule them.]
 

Historicity of our San Francisco Florists From 1871

San Francisco Flower Delivery has been a cornerstone of the San Francisco floristry scene aboutsince 1871!

One side of it began with Rossi & Rovetti Flower Delivery, which began on May 3, 1900, represents a legacy of exceptional floral artistry and customer service. Entwined with the city's fabric, our family owned florist symbolizes the profound ability of flowers to evoke emotion, celebrate pivotal moments, and enrich daily life. Our journey, once marked by a friendly rivalry with Podesta Baldocchi Flowers—founded on January 30, 1871—eventually led to a unique union through inter-family marriages, blending two venerable San Francisco families into one.

Alfonso Pelicano Selling Flowers in 1907

Despite this amalgamation, Podesta Baldocchi and Rossi & Rovetti operated independently for many decades, each maintaining its distinct identity and design philosophy. However, the advent of the internet prompted a required change in our family business: we consolidated our operations under one brand, a decision spurred by our commitment to floral excellence over the financial strains of urban retail rent prices. This move allowed our family to continue to focus on acquiring the finest, freshest and best blooms and to continue investing in our award winning floral designers, rather than contending with the staggering rents of $33,800+ per month for just 326 square feet in the Financial District and $26,700 for our South of Market store. Such financial decisions underscored our dedication to ensuring that every dollar spent by our customers directly enhances the quality and value of our floral arrangements - which is unmatched anywhere among the other top 5 florists with us in the United States and any other florist in San Francisco.

Our story is also intertwined with cinematic history, notably our connection to Alfred Hitchcock, for whom we were the personal florist. This relationship not only solidified our reputation within the film industry but also saw our flowers featured in Hitchcock's masterpiece, Vertigo, cementing our place in pop culture.

Rossi & Rovetti Flower Delivery Truck

The origins of Rossi & Rovetti trace back to Pelicano Rossi Flowers, founded by Alfonso Pelicano, an Italian immigrant who began his floral journey selling bouquets directly on San Francisco's docks in May of 1900. Almost two decades later, following his service in World War I, he partnered with his longtime friend and fellow Italian immigrant, Angelo Rossi, a future San Francisco Mayor. Their venture thrived, benefiting from their shared work ethic and vision, as well as their influential friendship with Mayor James Rolph. Angelo Rossi's mayoral tenure, succeeding Rolph, was marked by significant contributions to the city's landscape, including the construction of the Golden Gate Bridge.

Liberty Bell Float Postcard of 1915 in San Francisco

The transition to the name Rossi & Rovetti happened in September 1958.  It came under Vincent Rovetti's leadership which awarded him ownership in the shop, and it also marked a new era of growth and innovation.  Mr. Rovetti had been the longtime store manager and lead florist of Podesta Baldocchi. The Rovetti family consolidated and Rossi & Rovetti with Podesta Baldocchi were merged under one family's guidance unifying two storied legacies, heralding a future of shared vision and continued excellence.

Today, acclaimed by Condé Nast Traveler as San Francisco's premier florist, Rossi & Rovetti Flowers stands as a testament to our unwavering commitment to quality, creativity, and service. We offer a broad selection of arrangements for various occasions, each crafted with the freshest blooms to convey heartfelt narratives.

Our family is natively rooted in San Francisco, and we extend our service across the Bay Area and beyond, ensuring no distance is too great for sharing the joy of flowers. Our promise of prompt, dependable service guarantees that every significant moment is commemorated with the perfect floral expression.

Rossi & Rovetti Flower Delivery Online

Continuing to evolve, Rossi & Rovetti Flowers remains true to the foundational values of our founders: a profound love for flowers, dedication to craftsmanship, and a commitment to bridging human connections one bloom at a time. Engaging with Rossi & Rovetti, whether through a virtual visit to our shop, exploring our extensive online gallery, or receiving one of our Italian-style arrangements, immerses you in a tradition that celebrates the enduring beauty and emotive power of flowers.

 Rossi & Rovetti Flowers Video

Rossi & Rovetti Flowers is a local San Francisco Florist ; Rossi & Rovetti Flower Delivery is your Local Florist San Francisco with the largest selection in Online Ordering! You may be looking at other San Francisco Florists, or those who can deliver flowers in San Francisco. Look no further! Since 1900, Rossi & Rovetti Flowers have been local florists serving San Francisco CA and special orders to the San Francisco Bay area.

Although we are a San Francisco florist, you may have your flowers delivered from our San Francisco facility to an address in the San Francisco/Bay Area or outside of San Francisco to any other US address with a partnering florist. You get this option when you order from us online!









Our Yearly Press on Valentine's Week

Rossi & Rovetti Flowers proudly offers several special arrangements for San Francisco residents. Our anniversary flower arrangements, birthday florals, and roses are local favorites. We invite you to browse through our array of floral arrangements and we thank you for making us your first choice when you need a florist in San Francisco!

 Featured on KRON 4


As an Award Winning San Francisco Florist, we're Located in the heart of San Francisco in right next to the Financial District, SOMA (South of Market), Mission Bay, Oracle Park, China Basin and many other neighborhoods. We are the fastest European florist with 671 varieties available and real time online delivery update confirmation. anniversary gifts and other floral arrangements with same day delivery to San Francisco including Union Square, Alamo Square, the Financial District (FiDi), Anza Vista, Ashbury Heights, Balboa Park, Balboa Terrace, Bayview (or Hunter's Point), Belden Place, Bernal Heights, Buena Vista, Butchertown, the Castro, Church Street, Cathedral Hill, Cayuga Terrace, China Basin, Chinatown, Civic Center, Clarendon Heights, Cole Valley, Corona Heights, Cow Hollow, the Design District, Diamond Heights, the Dogpatch, Dolores Heights, Duboce Triangle, Embarcadero, Eureka Valley, Excelsior, Fillmore, Fisherman's Wharf, Forest Hill & Forest Knolls, Glen Park, Golden Gate Heights, Haight-Ashbury, Hayes Valley, India Basin, Ingleside, Inner Sunset, Irish Hill, Jackson Square, Japantown (and Geary), Jordan Park, Laguna Honda, Lake Street, Lakeside, Lakeshore, Laurel Heights, Lincoln Manor, Little Hollywood, Little Russia, Little Saigon, Lone Mountain, Lower Haight, Pacific Heights, Nob Hill, Marina District, Lake Merced including Parkmerced, Merced Heights and Merced Manor, Midtown Terrace, Miraloma Park, South Park, the Mission District / Mission Dolores, Mission Bay, Mission Terrace, Monterey Heights, Mount Davidson, Noe Valley, NoPA (North of Panhandle), North Beach, Oceanview, Pacific Heights, Parkside, Parnassus, Polk Gulch, Portola, Potrero Hill, the Presidio and Presidio Heights, Richmond District, Rincon Hill, Russian Hill, Saint Francis Wood, Sea Cliff, Sherwood Forest, Silver Terrace, South Beach, South End, South of Market, Sunnyside, the Sunset (including the Inner Sunset, Outer Sunset), Telegraph Hill, Tenderloin, Treasure Island, Twin Peaks, University Mound, Upper Market, Visitacion Valley, Vista del Mar, West Portal, Western Addition, Westwood Highlands, Westwood Park and the new Yerba Buena neighborhood.
We deliver daily to all of the hospitals in San Francisco, including Zuckerberg (formerly San Francisco General Hospital), St, Francis Memorial, UCSF Medical Center, UCSF Benioff Children's Hospital, CPMC (Van Ness, Bernal Campus, California Maternity and their other three campuses), the Chinese Hospital, Kaiser Permanente, the San Francisco VA Medical Center, St. Mary's Medical Center, UCSF Langley Psychiatric, CPMC Davies, Sutter, Laguna Honda and more. 

About Us